Manufacturers vs wholesalers vs retailers

When you’re trying to find a supplier you will come across a number of manufacturers, wholesalers and even retailers. The trick is to know the difference between the three of them and what the best option is for you.


A manufacturer is a company that physically creates and manufactures their own products and makes these available for sale. Many manufacturers do not sell directly to the public and rely on wholesalers to resell their products. The main reason they do this is because they do not have the sales staff and resources to handle individual small end-user sales.

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