You may have heard the saying that he is such a good salesman that he can sell ice to Eskimos. Yes you may be able to sell a product to someone who really does not need it, however to become truly successful in need product that has consistent demand. Continue reading
When you are setting up a dropship e-commerce store, there are a few important things that you need to consider. A bit of preplanning before you get started is far better than waiting for a few months down the track after everything has been set up and then working out that you should have done something differently. Generally changes after you have set everything up, will cost you a lot of wasted time and a lot of waste of money.
If you review some of the top-selling e-commerce websites on the Internet today, you will see some distinct traits that explains why the website has been such a great success.
Many of these are very easy to reproduce on your own store if you know what you’re looking for. Below is a list of a few of the special traits of these top-selling stores have that you may be able to replicate on your own.
How to have a very successful online store
Before starting with your new dropship e-commerce website you should consider who you are wanting to target as a customer. You may think this is our obvious answer – anyone who will purchase your product. However it is better to try and pinpoint the demographics of your ideal customer.
The best customers to target
Many of the search engines including Google tend to penalise websites that do not offer a ‘good user experience.’ One of the ways that Google does this is by checking at pages content against other similar pages. If the content on the page is exactly the same as another websites page out there generally they will only show one of the websites.
With a dropship e-commerce website this can be a bit difficult. The reason for this is that suppliers product descriptions generally are very short and to the point listing just the sizes and colour options and a few general specifications about the product itself. Continue reading
Making your content unique
Did you know that is estimated that people go to Google and complete read the 2.3 million searches every single minute?
Did you know that it is estimated that 37% of all Google searches are image searches?
This means are over 850,000 image searches performed per minute. That is a lot of people and is well worthwhile considering when developing your own e-commerce website. Continue reading
Maximising your product images for SEO